Jeep Bringing Diesel Back to the USA

Overseas, the diesel engine is king. 90% of Grand Cherokee models sold in Europe are diesel powered. It makes sense: unleaded fuel is insanely overpriced there. In the US, it’s a different story. Chrysler and Jeep are hoping to change this.

Starting later this year, diesel variants of the all new Jeep Grand Cherokee and Jeep Wrangler will be readily available. “We think that the market is ready to listen to a diesel story,” Chrysler CEO Sergio Marchionne said recently.

Sure, a diesel Wrangler or SUV from Jeep will run you about $1500 over base MSRP. But look at the long term numbers:

Average diesel fuel costs in North America average near $3.87 a gallon, while regular unleaded is $3.39, and $3.66 for premium.

However, diesel engines are 30% to 35% more fuel efficient. Also on average, combined miles per gallon come to 40. In the end, you’ll have to decide if diesel is worth an investment.

Source, photo: USA Today

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